Living Wage Foundation - Barely Getting By

OUT OF HOME

A new campaign calling for more businesses to pay the real Living Wage.

Research shows that there are 1.3 million key workers in the UK who earn below the real Living Wage and are employed in “insecure work” which is a huge failure. Key workers like cleaners, care workers, and delivery drivers are working on the front line during the pandemic, but still not getting the pay they deserve. 

This campaign highlighted this important work, evoking empathy with all the people that have been there for us - whilst highlighting the harsh reality that many of these ‘key workers’ face low pay and are struggling to get by. The campaign gives people the chance to reflect on the hard work of our essential workforce, and for employers to commit to becoming a real Living Wage Employer.  

 The campaign called for more businesses to join the nearly 7,000 accredited Living Wage Employers and commit to paying all workers a real Living Wage.