Danielle WildeMay 28, 2017

Tetley

Danielle WildeMay 28, 2017

Solving the world’s problems one cuppa at a time

TV | OUTDOOR

Featured

The Beautiful Problem

With stiff competition from PG Tips and Yorkshire Tea, the Tetley brand had steadily lost relevance and the top spot in the hearts of the UK public.

Intelligent Misbehaviour

To Brits, tea is more than a much loved drink, it’s a crutch in all sorts of social situations - and while it’s normally deployed as a relaxing end to a stressful day, if we’re honest, we don’t think there’s much that can’t be solved by a cup of tea. Including, among other things, alien invasions and a Game-of-Thrones-esque medieval castle storming...

Cultural Impact

Our TV ads pushed audience engagement with Tetley into the top 20% whilst Teafolk idents have seen a 50% increase in performance and ROI for our out of home and press campaigns was its highest in years.

TV

Outdoor

MORE MISBEHAVIOUR FOR TETLEY:

It starts with T

Danielle Wilde