Danielle Wilde

Straight 8 industry shootout is back

Danielle Wilde
Straight 8 industry shootout is back

Straight 8, the APA and us here at Creature of London have joined forces, along with Kodak, Cinelab London, Elevenfiftyfive and ourscreen.com to challenge our fellow chums in the ad industry to a Super 8 showdown at Cannes - the only screening where no-one will have seen the work. And it's all in the name of charity too. 

The straight 8 industry shootout is a global industry battle - a company to company showdown - to produce the best film on one un-edited Super 8 cartridge. Yep, UN-edited.

Each team has one cartridge of Kodak Super 8 film, editing only in camera and with a maximum length of 3 minutes 20 seconds dictated by the roll of film. Buuuuuutttttt, with no re-takes, no post-production whatsoever, and with original soundtracks submitted ‘blind’. 

ALL of the films - good, bad or ugly, will be screened for the very first time ever ( cue sweaty upper lip) at Cinema Les Arcades in Cannes on Thursday June 23rd. Fun right? (and a little bit scary too).... (Ok, a very lot scary)

The audience vote will decide the winner and the proceeds will go to the winning company’s charity of choice.

It's all first come first served ( with essential pre-registration) and entry opens on April 26th 8pm UK time.

Interested? 'Course you are. Have a gander and get your team registered: http://www.straight8.net/shootout

Let the shootout begin...