Dan Cullen-Shute

We won Kumala

Dan Cullen-Shute
We won Kumala

Wednesday, 28th of March 2018

Kumala, South Africa’s biggest wine brand, and part of the Accolade Wines portfolio, has appointed us as their lead creative agency, following a competitive pitch against two other agencies. This is the first new agency appointment for David White since he joined as Marketing Director of Accolade Wines in January of this year.

We will partner strategically and creatively with the brand and have been tasked with developing and launching an integrated campaign for the brand in 2018.

David White, Marketing Director of Accolade Wines said: “We’re delighted to be adding our Kumala gecko to Creature’s eclectic mix – who through the pitch demonstrated their passion, enthusiasm, insight and creativity with real gusto. We couldn’t be happier with their contribution to date.”

Dan Cullen-Shute, CEO of Creature added:
"As fans of both wine and South Africa, we couldn't be more excited to welcome Kumala, South Africa's biggest wine brand, into the building. Here's to enjoying a lot of South African wine, and making some great ads along the way."