Dan Cullen-Shute

We won FairFX

Dan Cullen-Shute
We won FairFX

Wednesday, 13th of June 2018

 

FairFX, the international payment services provider, has appointed Creature to its creative account.

 

In what FairFX has called ‘a milestone year of development’, the company recently announced its first full year of profitability since floating in 2014, and has partnered strategically and creatively with Creature to help with its ambitious next phase of growth.

 

We've already created a campaign - with the For Those That Know How to Holiday TV spot - that will launch ahead of the summer holidays to raise awareness of FairFX as the best solution for holiday money. We will then work on a brand building communications strategy for the latter part of this year. 

 

Ben Wynn, CMO at FairFX said, “It’s an exciting time for us at FairFX and we’re here to shake up the money market, so we need an exciting agency to take us forward. Having worked with Creature before, I was already familiar with their passion, great minds, and reputation for delivering outstanding work. And we’ve just made a holiday money ad on a travelator together. You can’t get more directional than that.”

 

Dan Cullen-Shute, CEO of Creature added, “We love financial services, we love smart tech, we love people who want to make brilliant things, and we love summer holidays, which makes this one a bit of a dream for us.”